CJ Hellovision recently announced the release of the TVing Stick, which will allow users to access video-on-demand content, TV and apps exclusively for smartphones and personal computers directly on their televisions.
The TVing Stick is a 10-centimeter-long flash drive memory-shaped device that, once inserted into any high-definition multimedia interface (HDMI) slot on a television or PC monitor, allows users to access TV stations and video-on-demand content provided by TVing. Since the device is so small and extremely light, it’s also incredibly convenient to carry around for use at work, school or home.
TVing offers thousands of videos on demand, including movies and television programs on 150 television channels, and is currently used by 6.6 million consumers in Korea. Users simply need to download the TVing Stick remote control app and plug the device into the TV.
By using a process known as ‘casting,’ users are instantly offered a method of transferring smartphone content to television through Wi-Fi. Though the content is streamed directly from a smartphone, users can still enjoy all the normal phone functions while watching television.
The TVing Stick, which retails for 59,900 won on GMarket and has been in development by industry-leader CJ Hellovision since 2011, supports full HD image quality. In addition to watching TV, users have the ability to view their smartphone’s photos or videos on a large screen.
For commercial enterprises, the TVing Stick makes for a great business tool, allowing video conferencing, presentations and a host of other useful tools for even small businesses on a budget.
Kim Jin-seok from CJ Hellovision feels that the new device will be a boon to TV watchers.
He said, “As TVing has played a very important role for customers using mobile and TV, the TVing Stick will also play a crucial role as a leader in the streaming market.”
For more information, visit www.tving.com.
CJ Hellovision is an advertising partner with Haps Magazine.