BUSAN, South Korea — Tourists have rated Busan as interesting, dynamic, bustling and a fun place to be. Eight out of 10 tourists said they want to return to the city. The percentage of foreign tourists who had a positive image of Busan before they visited the city was 50.8 percent, while the percentage of tourists who liked the city after they visited was 80.3 percent. The survey showed that tourists liked Busan more when they actually visited the city.
The image that tourists had of Busan after traveling to the city was interesting, which came in first with 5.18 points (out of seven). Bustling and dynamic earned 5.1 points, and fun was rated 5.0. Generally, the perception was a positive one, butexpensive came in at 4.7 points, which showed that prices had gone up somewhat.
The destination most often visited by foreigners was Haeundae. Foreign tourists visited Haeundae Beach, Gukje (international) Market and Nampo-dong the most. Foreigners also preferred independent travel over package trips and spent an average of three days in the city, mostly shopping.
For transportation, foreigners most frequently used taxis. Local tourists most often visited Haeundae Beach, Gwangalli Beach and Jagalchi Market in that order. However, when it came to the most memorable tourist spot, they answered Haeundae, Gwangalli and Taejongdae.
The Busan Tourism Survey was conducted of 2,300 local tourists and 2,349 foreign tourists from January to December last year.
Source: Busan City News